Tony Lencioni
Michael Wolf
Helaine Knapp
Helena Guillaume Pabis
Mark Mullett
Frank Schwanke
Dr. Frank Schwanke, PhD in Chemistry, has been driving innovation in skin & personal care for more than 21 years. During his career, he developed various NPDs in different categories like Face, Sun, Hair Care and make-up, explored new technologies with external partners and ran a large number of early innovation and prototyping initiatives. Leading the regional R&D innovation hub for the Americas, located in Mexico, gave him a broad perspective on different markets, consumers and technologies. Since 2020, he is heading the topic of personalization at Beiersdorf being the manager of the company’s personalization accelerator, a cross-functional entrepreneurial team, that focuses on offering personalized solutions. Already in 2021, the personalization accelerator created O.W.N, a face care brand that offers truly individualized products.